Journal

ITALIAN & JAPANESE FABRICS
ITALIAN & JAPANESE FABRICS

Some of our garments carry a label indicating where they were made. To discover more about these textiles, we talked with Julie Schöller, production assistant at Rue Blanche.

BACK TO SCHOOL
BACK TO SCHOOL

On a sunny afternoon we visit Astrid Regout – CEO of Rue Blanche – in her house in Saint-Gilles. We talk about work and family, parallel lives in Stockholm, summer activities with kids, and style advice... 

PROUD TO BE BELGIAN!
PROUD TO BE BELGIAN!

We feel that more people nowadays consciously buy locally. And for that we are grateful! Your continuous support has meant the world to us! Thank you for buying Belgian!

MATERIAL GUIDE | LINEN
MATERIAL GUIDE | LINEN

When sustainability is on your mind, you want to invest in high-quality garments that will endure as long as possible. Learn more about our linen quality with its lustrous shine and casual look. 

Interview | Astrid & Aude about their mother
Interview | Astrid & Aude about their mother

In honour of Mother's Day, we sat down with Astrid and Aude to ask them some questions about their mother, Marie-Chantal, who founded Rue Blanche 
35 years ago.

Interview | Philippe Koeune on the silk scarf
Interview | Philippe Koeune on the silk scarf

When spring arrives at Rue Blanche, lush neckwear reappears. For our SS22 silk scarf, we collaborated with artist, graphic designer and Tarot-connoisseur Philippe Koeune.

High twisted cotton
High twisted cotton

When sustainability is on your mind, you want to invest in high-quality garments that will endure as long as possible. Learn more about our high twisted cotton and how to look after it. 

PRODUCT CARE | ABOUT PILLING
PRODUCT CARE | ABOUT PILLING

If over time you notice that your sweater is pilling, don't worry! this is a completely natural phenomenon that does not depend on the quality of your knitwear.

PRODUCT CARE | KNITWEAR
PRODUCT CARE | KNITWEAR

Buying clothes built to last is one thing — but there's a lot you can do to make them endure.

Rue Blanche video campaign / Autumn 018
Rue Blanche video campaign / Autumn 018

We are taking the dogs out on Autumnal walks. 

Summer campaign 018 - Film
Summer campaign 018 - Film

Let’s embrace summer with a hint of this season's ruling colors.

Summer campaign 018 - Girls squad
Summer campaign 018 - Girls squad

The never-ending wonderfulness of tone-on-tone clothing.